ASOS
    

ASOS - tracking packages and shipments

Keep track of ASOS parcels and shipments with our free service! All you need to do to track your parcel is enter the tracking number, and then the service will know its location in real time.

How do I track my ASOS parcel with 100Parcels.com?

  1. Find out the tracking number of your parcel;
  2. Enter the tracking number of your parcel in the field at the top of the page;
  3. Wait until the service checks the parcel data, it will not take long;
  4. Look at the search results and share them with your friends on social networks;
  5. If you enter your email address, we can send you changes in the status of your parcel automatically without your participation.

ASOS - information about online store

ASOS plc is a British online fashion and cosmetic merchant. The business was established in 2000 in London, mainly targeted at young people. The site offers over 850 brand names in addition to its own range of clothing and accessories, and ships to all 196 nations from fulfillment centers in the UK, US and EU.

ASOS originally stood for AsSeenOnScreen with the tagline "Buy what you see on movie and TELEVISION" because it solely sold replicas of clothes from those mediums (for example, Brad Pitt's red leather jacket from the 1999 film Fight Club). It no longer has that significance and is typically stylized as an uppercase acronym, although the company's logo represents it in lower case.

ASOS's head offices are in Camden Town, at Greater London House with additional offices in Paris, New York, Berlin, and Birmingham. Since 2013, their primary satisfaction center is in Barnsley, South Yorkshire, where they employ 3,500 employees. The client care department is based in Leavesden, near Watford, in southwest Hertfordshire.

History

2000 - 2004: Founding and listing

In 2003, ASOS investors agreed to change the names of AsSeenOnScreen Holdings PLC and AsSeenOnScreen Limited to ASOS plc and ASOS.com Limited. In 2004, ASOS introduced its own label for women's clothing.

2005 - 2012: Development

In 2005, the Buncefield Fuel Depot explosion resulted in the closure of business for 6 weeks and $5m of stock was lost. In 2008, ASOS debuted kidswear on its website, nevertheless, the top quality market subsequently suffered decreases at the expenditure of fast-growing own-label kidswear deals. In 2010, ASOS announced it would no longer offer kidswear, to focus on its core young adult style market.

In the last quarter of 2010, ASOS released three international online stores in France, Germany and the United States. In 2012, ASOS opened its first worldwide workplace in Sydney, Australia, followed by a workplace in New York.

2013 - present: Global expansion

In 2013, ASOS opened its first workplace outside the South East, in Birmingham. Later in 2013, ASOS remembered belts contaminated with radioactive cobalt-60. ASOS Russia and China were launched in the same year. In 2014, a fire in their Barnsley storage facility caused them to stop taking orders for almost three days. Throughout the 2014 Formula One season, ASOS was a sponsor of the McLaren Formula One group. In 2015, ASOS had more than 4,000 employees and was the UK's biggest independent online and fashion beauty merchant.

In September 2016, an investigative report from Buzzfeed News declared poor working conditions at ASOS's warehouse. Nevertheless, company spokespersons competed that the isolated grievances reported in the Buzzfeed article were not reflective of the general working conditions there.

In April 2019, ASOS informed its clients through e-mail that the company is checking out ways of altering its simple returns policy after research study revealed consumers were controling the easy return procedure. The company likewise admitted that the previous return policy was ecologically costly.

Digital marketing

In November 2009, ASOS claimed a ratio of one Twitter follower to eight Facebook fans to 100 active e-mail subscribers. Their 2008 report mentioned that nearly 10% of sales could be directly credited to email marketing.

In 2017 ASOS introduced a campaign meant to maximize the 'Instagram Stories' feature, encouraging users to upload videos of bought ASOS products. 3 million people engaged with the video in the UK. ASOS utilizes the #AsSeenOnMe hashtag and any use of the hashtag includes the photos to an ASOS online database.

As of March 2018, a mobile app permits users to submit pictures of clothing they like in order to get ideas for matching or similar products that the business stocks. ASOS declares that in the UK, 58% of purchases happen on mobile phones.